E-commerce Renewal: The Right Questions Lead to Better Results 26.8.2025 Ari Mäkinen Summary E-commerce renewal often starts with the wrong question: “what is the best e-commerce platform?” Instead of looking for the “...
Put Marketing on Pause – Develop a Better Product 6.2.2025 Ari Mäkinen Summary Where is the Problem? Is the issue with marketing itself, or is it with the product being marketed, which fails to offer sufficient value to c...
AI is Revolutionizing Marketing – But at What Cost to Quality? 6.2.2025 Ari Mäkinen Summary Over the past few years, AI has been one of the most talked-about topics, with predictions of it revolutionizing workflows and even entire ind...
Boosting E-commerce Efficiency with ERP Integration 6.2.2025 Ari Mäkinen Summary From the customer’s perspective, an e-commerce site is a place to shop, while for the business, it is a marketplace. The e-commerce plat...
Website with a Page Builder or Custom Development? 6.2.2025 Ari Mäkinen Summary Selecting the Best Approach for Your Website The technical implementation of a website should align with business needs and objectives. The ch...